Digital Marketing Intern
Title:
Digital Marketing Intern Department:
MarketingReports To:
Email Marketing Manager & Digital Marketing ManagerLocation:
New York, New York FLSA:
Part-Time, Non-Exempt COMPANY SUMMARY Empire State Realty Trust, Inc.
(NYSE:
ESRT) is a REIT that owns and manages office, retail and multifamily assets in Manhattan and the greater New York metropolitan area.
ESRT owns the iconic Empire State Building - the World's Most Famous Building - and the newly reimagined Empire State Building Observatory that was named #1 attraction in the US for the second year in a row, in Tripadvisor's 2023 Travelers' Choice Awards:
Best of the Best.
The company is a leader in healthy buildings, energy efficiency, and indoor environmental quality.
As of June 30, 2023, ESRT's portfolio is comprised of approximately 8.
6 million rentable square feet of office space, 718,000 rentable square feet of retail space and 721 residential units across three multifamily properties.
More information about Empire State Realty Trust can be found at esrtreit.
com and by following ESRT on Facebook, Instagram, TikTok, Twitter and LinkedIn.
The dedicated team at ESRT is a collection of diverse individuals with a shared passion for excellence and a keen eye toward future growth.
Headquartered in New York City, we harness the energy of the city in everything we do.
We care for one another, work hard, and have a lot of fun doing it! We are Certified(TM) as a Great Place to Work by the global authority, Great Place to Work , on workplace culture, employee experience, and leadership behaviors.
We prioritize and invest in the health and wellness of employees to attract, develop, and retain top-tier talent.
ESRT values continuous employee development and encourages colleagues to excel in their roles and adapt to emerging business needs.
From our crown jewel, The Empire State Building, to incredible buildings modernized for the 21st century, to outstanding customer service, and our decade-long leadership position in sustainability and energy efficient portfolio that is 100% fully powered by renewable wind electricity, we take pride in our work.
ESRT seeks an equally passionate colleague to join the team, understand the vision and help achieve that vision.
POSITION SUMMARYWe are currently seeking a Digital Marketing Fall Intern to perform various administrative tasks and support our department's daily activities while learning about how our company approaches marketing initiatives.
RESPONSIBILIITES:
Craft email and mobile content including drafting, writing, and editing copy and recommending content for future email and SMS sends.
Organize new email marketing requests and stay on top of pipeline.
Liase with our leasing agents to ensure they have the necessary and most up to date marketing materials.
Contact list management.
Support with email/text calendar maintenance, segmentation of audiences, and A/B testing.
Identify new opportunities for email marketing by researching competitors, industry trends, services, and popular topics/ideas to feature in emails.
Recommend email tactics and best practices.
Assist in reporting and tracking key email metrics.
Regularly update various pages of the Empire State Building website with the latest contentAssist in writing blog articles and web content.
Curate and pull images from the Data Asset Management platform for different business needsAssist Digital Marketing Manager with the creation of new webpages for campaigns, projects, and digital ads.
Perform audits of the Empire State Realty Trust websiteRefresh ESRT Building pages with latest photography, content, messaging and videosSubmit translations to vendor for various use cases across the Marketing TeamLearn and participate in the process of utilizing Salesforce to inform website content and information.
Additional responsibilities as directed.
REQUIRED SKILLS:
2-3 years of college education in Marketing, Communications, Advertising or a related field Excellent verbal and written communication Adobe Creative Suite experience a major plus Entrepreneurial can do driveSelf-starterCuriousHighly organized with excellent attention to detailKnowledge of Microsoft Office and Email Marketing tools (Marketing Cloud, MailChimp, Pardot, Hubspot)EDUCATION:
A Senior enrolled in a four-year or five-year undergraduate program who will graduate in 2024 WHAT YOU CAN EXPECT:
At ESRT, like our tenants, our employees come from everywhere.
We foster a richly diverse work environment that captures top talent and cultivates the best ideas.
By focusing on inclusion and celebrating our differences, we create even greater value -- in business practices, relationships, and employee engagement.
As an Equal Opportunity Employer, we are committed to maintaining a diverse, inclusive and equitable work environment where our employees can thrive.
In addition, ESRT employees embody our Company Culture & Success Factors - Adaptable - you are a self-starter who's able to quickly digest and execute new processes to work both collaboratively and independently Dynamic - you are solutions-oriented, aim to improve processes and implement efficiency, and offer insightful feedback to improve ESRT Dependable - you take a strong sense of ownership and accountability over your work Passionate - you keep up with industry trends and are excited about the potential to propel the industry forward with a roll-up-your-sleeves attitude Curious - you consistently look for new ways to work smarter, not just harder Ethical - you treat others with respect, and embrace and contribute to a culture of diversity and inclusion Positive - you possess a service-oriented attitude with excellent follow through WELL-BEING10-15 hrs work week, paid at a rate of $22.
50 p/hNetworking opportunities to get to know fellow interns and key leaders throughout ESRTTour of the Empire State Building Observatory Recommended Skills Adobe Creative Suite Advertising Asset Management Auditing Business Ethics Business Requirements Estimated Salary: $20 to $28 per hour based on qualifications.
Digital Marketing Intern Department:
MarketingReports To:
Email Marketing Manager & Digital Marketing ManagerLocation:
New York, New York FLSA:
Part-Time, Non-Exempt COMPANY SUMMARY Empire State Realty Trust, Inc.
(NYSE:
ESRT) is a REIT that owns and manages office, retail and multifamily assets in Manhattan and the greater New York metropolitan area.
ESRT owns the iconic Empire State Building - the World's Most Famous Building - and the newly reimagined Empire State Building Observatory that was named #1 attraction in the US for the second year in a row, in Tripadvisor's 2023 Travelers' Choice Awards:
Best of the Best.
The company is a leader in healthy buildings, energy efficiency, and indoor environmental quality.
As of June 30, 2023, ESRT's portfolio is comprised of approximately 8.
6 million rentable square feet of office space, 718,000 rentable square feet of retail space and 721 residential units across three multifamily properties.
More information about Empire State Realty Trust can be found at esrtreit.
com and by following ESRT on Facebook, Instagram, TikTok, Twitter and LinkedIn.
The dedicated team at ESRT is a collection of diverse individuals with a shared passion for excellence and a keen eye toward future growth.
Headquartered in New York City, we harness the energy of the city in everything we do.
We care for one another, work hard, and have a lot of fun doing it! We are Certified(TM) as a Great Place to Work by the global authority, Great Place to Work , on workplace culture, employee experience, and leadership behaviors.
We prioritize and invest in the health and wellness of employees to attract, develop, and retain top-tier talent.
ESRT values continuous employee development and encourages colleagues to excel in their roles and adapt to emerging business needs.
From our crown jewel, The Empire State Building, to incredible buildings modernized for the 21st century, to outstanding customer service, and our decade-long leadership position in sustainability and energy efficient portfolio that is 100% fully powered by renewable wind electricity, we take pride in our work.
ESRT seeks an equally passionate colleague to join the team, understand the vision and help achieve that vision.
POSITION SUMMARYWe are currently seeking a Digital Marketing Fall Intern to perform various administrative tasks and support our department's daily activities while learning about how our company approaches marketing initiatives.
RESPONSIBILIITES:
Craft email and mobile content including drafting, writing, and editing copy and recommending content for future email and SMS sends.
Organize new email marketing requests and stay on top of pipeline.
Liase with our leasing agents to ensure they have the necessary and most up to date marketing materials.
Contact list management.
Support with email/text calendar maintenance, segmentation of audiences, and A/B testing.
Identify new opportunities for email marketing by researching competitors, industry trends, services, and popular topics/ideas to feature in emails.
Recommend email tactics and best practices.
Assist in reporting and tracking key email metrics.
Regularly update various pages of the Empire State Building website with the latest contentAssist in writing blog articles and web content.
Curate and pull images from the Data Asset Management platform for different business needsAssist Digital Marketing Manager with the creation of new webpages for campaigns, projects, and digital ads.
Perform audits of the Empire State Realty Trust websiteRefresh ESRT Building pages with latest photography, content, messaging and videosSubmit translations to vendor for various use cases across the Marketing TeamLearn and participate in the process of utilizing Salesforce to inform website content and information.
Additional responsibilities as directed.
REQUIRED SKILLS:
2-3 years of college education in Marketing, Communications, Advertising or a related field Excellent verbal and written communication Adobe Creative Suite experience a major plus Entrepreneurial can do driveSelf-starterCuriousHighly organized with excellent attention to detailKnowledge of Microsoft Office and Email Marketing tools (Marketing Cloud, MailChimp, Pardot, Hubspot)EDUCATION:
A Senior enrolled in a four-year or five-year undergraduate program who will graduate in 2024 WHAT YOU CAN EXPECT:
At ESRT, like our tenants, our employees come from everywhere.
We foster a richly diverse work environment that captures top talent and cultivates the best ideas.
By focusing on inclusion and celebrating our differences, we create even greater value -- in business practices, relationships, and employee engagement.
As an Equal Opportunity Employer, we are committed to maintaining a diverse, inclusive and equitable work environment where our employees can thrive.
In addition, ESRT employees embody our Company Culture & Success Factors - Adaptable - you are a self-starter who's able to quickly digest and execute new processes to work both collaboratively and independently Dynamic - you are solutions-oriented, aim to improve processes and implement efficiency, and offer insightful feedback to improve ESRT Dependable - you take a strong sense of ownership and accountability over your work Passionate - you keep up with industry trends and are excited about the potential to propel the industry forward with a roll-up-your-sleeves attitude Curious - you consistently look for new ways to work smarter, not just harder Ethical - you treat others with respect, and embrace and contribute to a culture of diversity and inclusion Positive - you possess a service-oriented attitude with excellent follow through WELL-BEING10-15 hrs work week, paid at a rate of $22.
50 p/hNetworking opportunities to get to know fellow interns and key leaders throughout ESRTTour of the Empire State Building Observatory Recommended Skills Adobe Creative Suite Advertising Asset Management Auditing Business Ethics Business Requirements Estimated Salary: $20 to $28 per hour based on qualifications.
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